{"id":4172,"date":"2023-05-02T17:17:02","date_gmt":"2023-05-02T15:17:02","guid":{"rendered":"https:\/\/www.lepointd.com\/blog\/?p=4172"},"modified":"2023-05-02T17:17:02","modified_gmt":"2023-05-02T15:17:02","slug":"logo-identite-visuelle","status":"publish","type":"post","link":"https:\/\/www.lepointd.com\/blog\/logo-identite-visuelle\/","title":{"rendered":"Logo \/ identit\u00e9 visuelle"},"content":{"rendered":"\n<h2>\ud83d\udc49 Nous cr\u00e9ons des logos<\/h2>\n\n\n\n<p>Nous travaillons sur l\u2019image de marque de nos clients.<\/p>\n\n\n\n<p><strong>Qu\u2019est ce que c\u2019est l\u2019image de marque ?<\/strong><br>\u2705 C\u2019est la repr\u00e9sentation que nous nous faisons d\u2019un point de vue ext\u00e9rieur, d\u2019une soci\u00e9t\u00e9, d\u2019une agence, d\u2019une institution, d\u2019un h\u00f4tel etc. Ce qu\u2019elle laisse percevoir au travers de sa communication, son identit\u00e9, ses valeurs, sa strat\u00e9gie.<br><\/p>\n\n\n\n<p><strong>Ce que nous faisons \u00e0 l\u2019agence ?<\/strong><br>\ud83d\udc49 Naming, logo, graphisme, storytelling, exp\u00e9rience utilisateur, benchmark, \u00e9v\u00e9nementiel, strat\u00e9gie.<br><\/p>\n\n\n\n<h2>Le logo<\/h2>\n\n\n\n<p>Il a un caract\u00e8re unique. C\u2019est l\u2019\u00e9l\u00e9ment qui permet d\u2019identifier une marque, qui v\u00e9hicule son identit\u00e9, ses valeurs. C\u2019est un marqueur fort qui permet \u00e9galement de se diff\u00e9rencier.<br>Symbole, texte, forme abstraite, jeu de couleurs etc. Il se retrouvera sur tous les supports de communication et doit donc \u00eatre <strong>facilement d\u00e9clinable<\/strong> !<\/p>\n\n\n\n<p><br>Retrouvez quelques-unes de <strong>nos r\u00e9f\u00e9rences ici <\/strong>:<\/p>\n\n\n\n<p>\ud83d\udc49\ud83d\udc49\ud83d\udc49 https:\/\/www.lepointd.com\/references?family=IdVisuelle<br><\/p>\n\n\n\n<div class=\"wp-container-1 wp-block-buttons\"><\/div>\n\n\n\n<p><strong>Et pourquoi pas le votre ?<\/strong><br>contact@lepointd.com \/ 09.50.76.87.45<\/p>\n\n\n\n<!-- default-view.php -->\n<div\n\tclass=\"ngg-galleryoverview default-view \"\n\tid=\"ngg-gallery-3286a3dcc2fea8d6142b67a9d40e0eb2-1\">\n\n\t\t<!-- Thumbnails -->\n\t\t\t\t<div id=\"ngg-image-0\" class=\"ngg-gallery-thumbnail-box \" >\n\t\t\t\t        <div class=\"ngg-gallery-thumbnail\">\n            <a href=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/ACX.jpg\"\n               title=\"\"\n               data-src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/ACX.jpg\"\n               data-thumbnail=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_ACX.jpg\"\n               data-image-id=\"344\"\n               data-title=\"ACX\"\n               data-description=\"\"\n               data-image-slug=\"acx\"\n               class=\"ngg-simplelightbox\" rel=\"3286a3dcc2fea8d6142b67a9d40e0eb2\">\n                <img\n                    title=\"ACX\"\n                    alt=\"ACX\"\n                    src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_ACX.jpg\"\n                    width=\"240\"\n                    height=\"160\"\n                    style=\"max-width:100%;\"\n                \/>\n            <\/a>\n        <\/div>\n\t\t\t\t\t\t\t<\/div> \n\t\t\t\n\t\t\t\t<div id=\"ngg-image-1\" class=\"ngg-gallery-thumbnail-box \" >\n\t\t\t\t        <div class=\"ngg-gallery-thumbnail\">\n            <a href=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/Loptimist.jpg\"\n               title=\"\"\n               data-src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/Loptimist.jpg\"\n               data-thumbnail=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_Loptimist.jpg\"\n               data-image-id=\"345\"\n               data-title=\"Loptimist\"\n               data-description=\"\"\n               data-image-slug=\"loptimist\"\n               class=\"ngg-simplelightbox\" rel=\"3286a3dcc2fea8d6142b67a9d40e0eb2\">\n                <img\n                    title=\"Loptimist\"\n                    alt=\"Loptimist\"\n                    src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_Loptimist.jpg\"\n                    width=\"240\"\n                    height=\"160\"\n                    style=\"max-width:100%;\"\n                \/>\n            <\/a>\n        <\/div>\n\t\t\t\t\t\t\t<\/div> \n\t\t\t\n\t\t\t\t<div id=\"ngg-image-2\" class=\"ngg-gallery-thumbnail-box \" >\n\t\t\t\t        <div class=\"ngg-gallery-thumbnail\">\n            <a href=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/Panama.jpg\"\n               title=\"\"\n               data-src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/Panama.jpg\"\n               data-thumbnail=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_Panama.jpg\"\n               data-image-id=\"346\"\n               data-title=\"Panama\"\n               data-description=\"\"\n               data-image-slug=\"panama\"\n               class=\"ngg-simplelightbox\" rel=\"3286a3dcc2fea8d6142b67a9d40e0eb2\">\n                <img\n                    title=\"Panama\"\n                    alt=\"Panama\"\n                    src=\"https:\/\/www.lepointd.com\/blog\/wp-content\/gallery\/logos\/thumbs\/thumbs_Panama.jpg\"\n                    width=\"240\"\n                    height=\"160\"\n                    style=\"max-width:100%;\"\n                \/>\n            <\/a>\n        <\/div>\n\t\t\t\t\t\t\t<\/div> \n\t\t\t\n\t\n\t<br style=\"clear: both\" \/>\n\n\t\n\t\t<!-- Pagination -->\n\t<div class='ngg-clear'><\/div>\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>\ud83d\udc49 Nous cr\u00e9ons des logos Nous travaillons sur l\u2019image de marque de nos clients. Qu\u2019est ce que c\u2019est l\u2019image de marque ?\u2705 C\u2019est la repr\u00e9sentation que nous nous faisons d\u2019un point de vue ext\u00e9rieur, d\u2019une soci\u00e9t\u00e9, d\u2019une agence, d\u2019une institution, d\u2019un h\u00f4tel etc. Ce qu\u2019elle laisse percevoir au travers de sa communication, son identit\u00e9, ses [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/posts\/4172"}],"collection":[{"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/comments?post=4172"}],"version-history":[{"count":7,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/posts\/4172\/revisions"}],"predecessor-version":[{"id":4186,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/posts\/4172\/revisions\/4186"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/media\/4178"}],"wp:attachment":[{"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/media?parent=4172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/categories?post=4172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lepointd.com\/blog\/wp-json\/wp\/v2\/tags?post=4172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}